Misery in the advertising world

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As I mentioned before, this newspaper where I worked had four sales teams: two teams splitting the geographic area of the paper’s local market; new business; national. When I came to interview at the paper, I was initially interviewed by the manager of the national team, but for some reason she decided not to go with me. Then I met with the “new business” manager and somehow got that job. So, I was a bit intimidated to interact with the assistant for the national team, thinking she must be a major office whiz.

I remember an opportunity I had to work a little bit with that assistant. We were trained together on how to manipulate the database information to generate various reports for our respective teams. It surprised me that the other assistant seemed to have no idea how databases worked. She wasn’t computer savvy at all, but she dressed more corporate. And I couldn’t help but think that was a major reason why she had gotten that position. It’s all about appearances, right?

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Working in the advertising department

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Part of my experience working at the newspaper in Los Angeles was helping with the sales department. I was drafted to assist in building up the classified section of the Spanish language monthly they published, trying to establish quality job offerings rather than the usual bar tending or janitorial positions.

I was excited to be part of a paper that wanted to improve the quality of life of readers and members of the community. But I didn’t speak much Spanish and I wasn’t a sales person. So, that was tricky.

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